By A Staff Reporter
Kathmandu, Oct. 15: The Ministry for Communication and Information Technology (MoCIT) said on Wednesday that the clean feed policy would come into effect from October 23, the official deadline set by the ministry last year in consultation with the stakeholders concerned.
The clean feed provision would be implemented as per the Advertisement (Regulation) Act, 2019 and all concerned businesses should abide by it, the MoCIT said in its statement.
The law demands the downlink of television channels broadcast from abroad to be advertisement free and they should begin it from October 23 as per the law.
While the ministry had given a year's period to make necessary provisions, various organisations like Indian Broadcasters Forum, Discovery Networks, BBC News and Federation of Nepal Cable Television have now demanded to extend the deadline of the clean feed implementation.
The ministry's attention is drawn by the demand but there wouldn't be any extension in deadline, Gokarna Mani Duwadi, Spokesperson of the Ministry, said in the statement.
The MoCIT had urged all concerned organisations to execute the legal provision and warned that those not abiding by the law would be penalised as per the law.
Clean feed means the broadcast of foreign television channels without foreign advertisement. They can have advertisement but that should be produced in Nepal and in local languages.